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CBCE Commercial Conference
CBCE Commercial Conference is divided into four sections, discussing new paths and business opportunities for the craft beer market in Asia from the perspectives of strategy and trends, platform empowerment, channel empowerment, and innovation empowerment.
New Technology and Product Launch Forum
CBCE will comprehensively inventory new technologies and products in the craft beer industry, covering brewing technology, packaging technology, innovation in raw materials, and marketing strategies. Exhibitors will showcase their latest technologies and products, bringing greater breakthroughs and innovations to the industry. At this grand event, you will have the opportunity to explore the future blue ocean of the craft beer industry and unveil the mysteries of new technologies and products.
Craft Beer Tasting Event
Brussels Beer Challenge Awarding-winning Products Tasting Event
As a partner of the Brussels Beer Challenge (BBC), CBCE will also celebrate this moment of glory. Following the Winners Awarding Ceremony, CBCE will also invite the Chairman of BBC to host the Awarding-winning Products Tasting Event at W2F43, guiding attendees through the on-site interpretation of the awarded beers.
Products
Products
European Beer Star Awarding-winning Products Tasting Event
This tasting event will be hosted by European Star consultant Kilian, who will talk about the current situation of beer consumption in Germany and bring 10 carefully selected German beers. The tasting will involve blind tasting and comparative evaluations, aiming to narrate and showcase the brewing characteristics and flavor details of classic German beer styles. Whether you are a beer enthusiast interested in German beer or a professional in the beer industry, you should not miss this opportunity to understand the classic flavors of Germany. Come and join this German beer tasting event to explore the mysteries and unique charm of beer brewing!
Live Streaming
CBCE combine live streaming and offline exhibition to comprehensively show new products and new techniques of craft beer. Inviting influencers to visit booth, give a detailed introduction to raw material, equipment technology and breweries, and the chairman and director of two major international events will host the tasting event live on site.
The CBCE Gala Dinner& Brussels Challenge Awards Ceremony
Gala Night Celebrating a Decade of Splendor by the Huangpu River's Starlight - TheCEO of Nuremberg Exhibition Group attended and toasted the golden decade of craft brewing. Ten - year partner awardees were honored for their journey with the industry. At the Brussels Challenge Awards, BBC's CEO Thomas presented medals and certificates to Chinese winning breweries, showcasing China's craft beer power on the global stage. On the cruise banquet and award - giving deck, trophies shone with the Huangpu River's lights, symbolizing China's craft beer golden age. The deck turned into a moving pub where industry experts talked about craft beer's future amid river breeze and malt aroma.
